{"title":"Newly Launched","description":"","products":[{"product_id":"super-seed-mix-sunflower-chia-flax-pumpkin-watermelon","title":"Super Seed Mix","description":"\u003cp\u003e\u003cstrong\u003eSuper Seed Mix\u003c\/strong\u003e, five of the world's most nutrient-dense seeds in one convenient daily blend. No fillers, no flavourings, just pure superseeds in every handful.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat's inside:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSunflower Seeds:\u003c\/strong\u003e Vitamin E, selenium, healthy fats\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eChia Seeds:\u003c\/strong\u003e Omega-3 ALA, fibre, plant-based protein\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlaxseeds:\u003c\/strong\u003e Lignans, ALA Omega-3, digestive health\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePumpkin Seeds:\u003c\/strong\u003e Zinc, magnesium, iron, Omega-6\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWatermelon Seeds:\u003c\/strong\u003e Protein, amino acids, B vitamins\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e Smoothies, overnight oats, yoghurt bowls, salads, chutney, or eat by the spoon as a daily nutrition boost.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eGluten-free · Vegan · No added sugar · No preservatives · High protein · Omega-3 rich\u003c\/em\u003e\u003c\/p\u003e","brand":"Rulife","offers":[{"title":"200 Gram","offer_id":53645774389616,"sku":"Seed_mix_200g","price":199.0,"currency_code":"INR","in_stock":true},{"title":"400 Gram","offer_id":53646330265968,"sku":"Seed_Mix_400g","price":379.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0985\/7043\/6976\/files\/Seedmix5.webp?v=1779889591"},{"product_id":"cold-pressed-groundnut-oil","title":"Cold Pressed Groundnut Oil","description":"\u003cp\u003e\u003cstrong\u003eCold pressed groundnut oil\u003c\/strong\u003e extracted using traditional wooden ghani (Mara Chekku) with zero heat, zero chemicals, zero refining. Made from Grade A peanuts, our kachi ghani groundnut oil retains natural Vitamin E, monounsaturated fats, and a bold nutty aroma that refined oils destroy.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy choose Rulife wood pressed peanut oil?\u003c\/strong\u003e High smoke point (232°C) makes it safe for deep frying and daily tadkas. Cholesterol-free, rich in Omega-6, naturally cold pressed to preserve every nutrient.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e Deep frying, stir fry, poha, upma, South Indian cooking, salad dressings.\u003c\/p\u003e\u003cp\u003e\u003cem\u003e100% pure · No additives · FSSAI certified · Traditional Mara Chekku extraction\u003c\/em\u003e\u003c\/p\u003e","brand":"Rulife","offers":[{"title":"1 L","offer_id":53785743491440,"sku":"GN-1 LTR","price":349.0,"currency_code":"INR","in_stock":true},{"title":"2 L","offer_id":53785743524208,"sku":"GN-2 LTR","price":698.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0985\/7043\/6976\/files\/Groundnut_oil2.webp?v=1779885844"},{"product_id":"cold-pressed-mustard-oil","title":"Cold Pressed Mustard Oil","description":"\u003cp\u003e\u003cstrong\u003eCold pressed mustard oil\u003c\/strong\u003e made from Grade A black mustard seeds using traditional Kolhu\/Kachi Ghani extraction - never heated, never refined. Bold pungent aroma, deep golden colour, and full natural flavour that refined oil can't match.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy choose Rulife kachi ghani sarson ka tel?\u003c\/strong\u003e Naturally rich in Omega-3 ALA and glucosinolates. Preferred by chefs across North India for authentic tadkas, pickles, and marinades. Cholesterol-free.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e Tadkas, pickles (achar), parathas, fish fry, Bengali cooking, hair and skin oiling.\u003c\/p\u003e\u003cp\u003e\u003cem\u003e100% pure · No additives · FSSAI certified · Traditional Kolhu extraction\u003c\/em\u003e\u003c\/p\u003e","brand":"Rulife","offers":[{"title":"1 L","offer_id":53785797034352,"sku":"Mustard-1LTR","price":319.0,"currency_code":"INR","in_stock":true},{"title":"2 L","offer_id":53785797067120,"sku":"Mustard-2LTR","price":638.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0985\/7043\/6976\/files\/Mustard_oil1.webp?v=1779885844"},{"product_id":"cold-pressed-coconut-oil","title":"Cold Pressed Coconut Oil","description":"\u003cp\u003e\u003cstrong\u003eCold pressed coconut oil\u003c\/strong\u003e extracted fresh using traditional wood-press (Mara Chekku) - no heat, no solvents, no bleaching. Retains natural MCTs, lauric acid, and antioxidants lost in refined coconut oil.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy choose Rulife virgin coconut oil?\u003c\/strong\u003e Lauric acid supports immunity and gut health. MCTs provide clean fast-burning energy. Mild coconut fragrance. Solid below 24°C - a natural sign of purity.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e South Indian cooking, curries, dosas, bulletproof coffee, hair oiling, skincare, baby massage.\u003c\/p\u003e\u003cp\u003e\u003cem\u003e100% pure · No additives · FSSAI certified · Wood pressed Mara Chekku\u003c\/em\u003e\u003c\/p\u003e","brand":"Rulife","offers":[{"title":"1 L","offer_id":53785797165424,"sku":"Coconut-1LTR","price":699.0,"currency_code":"INR","in_stock":true},{"title":"2 L","offer_id":53785797198192,"sku":"Coconut-2LTR","price":1398.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0985\/7043\/6976\/files\/Coconut_oil_1.webp?v=1779885844"},{"product_id":"wild-forest-honey","title":"Wild Forest Honey","description":"\u003cp\u003e\u003cstrong\u003eWild forest honey\u003c\/strong\u003e harvested directly from beehives deep inside natural forests - never heated, never filtered, never adulterated. Unlike supermarket honey, our raw forest honey retains all natural enzymes, pollen, propolis, and antioxidants exactly as the bees made it.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy choose Rulife raw forest honey?\u003c\/strong\u003e Pure honey crystallises naturally over time - this is a sign of quality, not spoilage. Naturally antibacterial, rich in antioxidants, and a far healthier alternative to refined sugar.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e Warm water with lemon, herbal teas, dressings, immunity shots, skincare face packs, natural sweetener for cooking.\u003c\/p\u003e\u003cp\u003e\u003cem\u003e100% raw · Unprocessed · Unpasteurised · Directly sourced from forest beehives\u003c\/em\u003e\u003c\/p\u003e","brand":"Rulife","offers":[{"title":"150 GM","offer_id":53785799655792,"sku":"Honey-150GM","price":199.0,"currency_code":"INR","in_stock":true},{"title":"250 GM","offer_id":53785799688560,"sku":"Honey-250GM","price":350.0,"currency_code":"INR","in_stock":true},{"title":"500 GM","offer_id":53785799721328,"sku":"Honey-500GM","price":410.0,"currency_code":"INR","in_stock":true},{"title":"1 KG","offer_id":53785799754096,"sku":"Honey-1KG","price":820.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0985\/7043\/6976\/files\/8_16cc489b-5cf8-48a4-96aa-223d7240ffcc.png?v=1779022838"},{"product_id":"a2-gir-cow-ghee","title":"A2 Gir Cow Ghee","description":"\u003cp\u003e\u003cstrong\u003eA2 Gir Cow Ghee\u003c\/strong\u003e made from the milk of purebred Gir cows raised on open pastures and natural grass diets. Hand churned using the ancient Vedic Bilona method - curd is churned to makhan (butter), then slowly simmered into pure golden ghee. Every batch is small, slow, and intentional.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy choose Rulife A2 Gir Cow Ghee?\u003c\/strong\u003e Gir cows produce milk with A2 beta-casein protein - easier to digest than A1 milk. Naturally rich in CLA, butyric acid, Omega-3, and fat-soluble vitamins A, D, E, K. Naturally granular texture and rich aroma.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e Roti, dal, khichdi, biryani, baby food, Ayurvedic cooking, bulletproof coffee.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eGrass fed · Bilona method · A2 beta-casein · Lab certified · Small batch\u003c\/em\u003e\u003c\/p\u003e","brand":"Rulife","offers":[{"title":"110 ML","offer_id":53785799885168,"sku":"GIR-GHEE-110ML","price":349.0,"currency_code":"INR","in_stock":true},{"title":"500 ML","offer_id":53785799917936,"sku":"GIR-GHEE-500ML","price":1249.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0985\/7043\/6976\/files\/rulife-a2-gir-cow-ghee-100ml-glass-jar.jpg?v=1779022932"},{"product_id":"a2-desi-cow-ghee-combo-gir-desi","title":"A2 Desi Cow Ghee Combo","description":"\u003cp\u003e\u003cstrong\u003eA2 Ghee Combo - Gir Cow + Desi Cow\u003c\/strong\u003e - the perfect way to experience both premium bilona ghees at once, or gift the finest ghee to someone who deserves it.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eGir Cow Ghee:\u003c\/strong\u003e From purebred Gir cows on open pastures. Bold grainy texture, intensely aromatic. Richer in CLA and Omega-3.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDesi Cow Ghee:\u003c\/strong\u003e From indigenous desi cows on grass diets. Smooth golden finish with a warm, traditional flavour.\u003c\/p\u003e\u003cp\u003eBoth made using the Vedic Bilona method - curd hand churned to butter, then slow simmered. Both grass fed, A2 beta-casein, lab certified.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e Gifting, first-time buyers wanting to compare both varieties, Ayurvedic cooking, festive occasions.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eGrass fed · Bilona method · A2 beta-casein · Lab certified · No additives\u003c\/em\u003e\u003c\/p\u003e","brand":"Rulife","offers":[{"title":"110 ML + 110 ML","offer_id":53785799950704,"sku":"Ghee-Combo-110ML","price":598.0,"currency_code":"INR","in_stock":true},{"title":"110 ML + 500 ML","offer_id":53785799983472,"sku":"Ghee-Combo-Gir500-Desi110","price":1499.0,"currency_code":"INR","in_stock":true},{"title":"500 ML + 110 ML","offer_id":53785800016240,"sku":"Ghee-Combo-Gir110-Desi500","price":999.0,"currency_code":"INR","in_stock":true},{"title":"500 ML + 500 ML","offer_id":53785800049008,"sku":"Ghee-Combo-500ML","price":1998.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0985\/7043\/6976\/files\/11_216a6d54-5388-43e3-9b27-f5902b07e4e2.jpg?v=1779022947"},{"product_id":"a2-desi-cow-ghee","title":"A2 Desi Cow Ghee","description":"\u003cp\u003e\u003cstrong\u003eA2 Desi Cow Ghee\u003c\/strong\u003e sourced from indigenous desi cows on natural grass diets and made by the traditional Vedic Bilona process - fresh curd hand-churned to makhan, then slowly simmered into pure, aromatic ghee. No shortcuts, no commercial processing.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy choose Rulife A2 Desi Cow Ghee?\u003c\/strong\u003e Desi cow milk contains A2 beta-casein protein - gentler on digestion than A1 milk. Naturally rich in butyric acid (gut health), CLA (fat metabolism), and vitamins A, D, E, K. Smooth golden texture with a distinct, traditional aroma.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e Roti, dal, khichdi, biryani, baby food, Ayurvedic use, bulletproof coffee, immunity.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eGrass fed · Bilona method · A2 beta-casein · Lab certified · Small batch\u003c\/em\u003e\u003c\/p\u003e","brand":"Rulife","offers":[{"title":"110 ML","offer_id":53786156794224,"sku":"DESI-GHEE-110 ML","price":219.0,"currency_code":"INR","in_stock":true},{"title":"500 ML","offer_id":53786156826992,"sku":"DESI-GHEE-500 ML","price":849.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0985\/7043\/6976\/files\/34_23c80972-7236-4295-bd9d-b2b1f17bda13.jpg?v=1779038205"},{"product_id":"a2-desi-cow-ghee-oil-combo","title":"A2 Desi Cow Ghee Oil Combo","description":"\u003cp\u003e\u003cstrong\u003eA2 Desi Cow Ghee + Cold Pressed Oil Combo\u003c\/strong\u003e - the complete healthy kitchen duo. Our Bilona A2 Desi Cow Ghee (500 ML) paired with your choice of traditionally extracted cold pressed oil (1 L), at a special combo price.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eChoose your oil:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMustard Oil\u003c\/strong\u003e - Kachi Ghani, bold pungent flavour, ideal for North Indian cooking, tadkas, and pickles\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCoconut Oil\u003c\/strong\u003e - Mara Chekku wood pressed, rich in MCT, ideal for South Indian cooking, hair and skin\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGroundnut Oil\u003c\/strong\u003e - Wood pressed, high smoke point, ideal for deep frying and everyday cooking\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eAll oils extracted without heat or chemicals. All ghee made by hand using the Vedic Bilona method.\u003c\/p\u003e\u003cp\u003e\u003cem\u003e100% pure · No additives · FSSAI certified · Best value combo\u003c\/em\u003e\u003c\/p\u003e","brand":"Rulife","offers":[{"title":"Mustard Oil","offer_id":53786157351280,"sku":"Combo_Desi_Ghee_500_MT_1LTR","price":1168.0,"currency_code":"INR","in_stock":true},{"title":"Coconut Oil","offer_id":53786157384048,"sku":"Combo_Desi_Ghee_500_CO_1LTR","price":1399.0,"currency_code":"INR","in_stock":true},{"title":"Groundnut Oil","offer_id":53786157416816,"sku":"Combo_Desi_Ghee_500_GN_1LTR","price":1198.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0985\/7043\/6976\/files\/Coconut_Ghee_Combo.webp?v=1779886772"}],"url":"https:\/\/www.rulife.in\/collections\/new-arrivals-rulife.oembed","provider":"Rulife","version":"1.0","type":"link"}